PLANS for a breakaway “super tour” appear to have heralded a major move to create a strategic alliance between the European Tour and the PGA Tour. In a bid to fend off moves by the The Raine Group – reported to be backed by Saudi Arabian money – the European Tour and PGA have signed […]
Tag Archives | Keith Pelley
European Tour joins forces with PGA Tour to fight off breakaway PGL Tour plans
Keith Pelley pledges: ‘No European Tour players will lose their cards in 2020’
EUROPEAN Tour chief Keith Pelley has guaranteed no players will lose their playing rights as a result of the COVID-19 pandemic wreaking havoc with its international schedule in 2020. So any player who was inside the top 110 on the Order of Merit at the end of the 2019 season, will keep their cards for […]
Pelley: High life may be over as European Tour prepares for return after COVID-19
EUROPEAN Tour stars face playing for smaller prize funds as well as the prospect of playing tournaments without spectators later this summer, according to a memo written by its chief executive Keith Pelley. The update sent to players, which was leaked to the Daily Telegraph, warns that some of the “perks” of tour life will […]
European Tour postpones Trophée Hassan along with LET’s Lalla Meryem Cup
THE European Tour has confirmed the postponement of the Trophée Hassan II while the Scandinavian Mixed has been cancelled because of the coronavirus pandemic. The Scandinavian Mixed was set to be a ground-breaking event – hosted by Sweden’s two most successful golfers Henrik Stenson and Annika Sorenstam – with male and female players competing head-to-head […]
Dubai Duty Free Irish Open latest event to be cancelled in COVID-19 crisis
THE European Tour has confirmed the postponement today of the Dubai Duty Free Irish Open due to the continuing threat posed by the spread of coronavirus (COVID-19). The tournament was scheduled to be the European Tour’s second Rolex Series event of 2020, taking place at Mount Juliet Estate from May 28-31, with Major champion Graeme […]
Andalucia Masters at Valderrama is put back as coronavirus claims event
THE European Tour has cancelled the Estrella Damm N A Andalucia Masters, which was due to take place at Valderrama, at the end of April, because of the threat caused by the ongoing coronavirus outbreak. The decision was made in light of the travel restrictions in force in Spain. And it came after consultation with […]
Golf Tours facing month-long shutdown as The Players is cancelled after first round
GOLF fans across the UK were shocked to wake up to news that the PGA Tour had cancelled The Players Championship after the first round had been completed. The decision was made in the early hours UK time after play had finished for the day at Sawgrass with Japan’s Hideki Matsuyama leading after a superb […]
Coronavirus claims third event as European Tour calls off Magical Kenya Open
THE European Tour has cancelled its third tournament as the spread of the Coronavirus (COVID-19) claimed the Magical Kenya Open as the latest sporting event to be cancelled. The Government of Kenya announched its decision today (Friday) to postpone all meetings and conferences of an international nature in the country. With the numbers of people […]
One-stroke penalty after two bad times at same event as Tour beefs up slow-play rules
EUROPEAN Tour players who record two bad times in a tournament – instead of in the same round – will now face an immediate one-stroke penalty, tournament chiefs announced today. The European Tour’s new tougher regulations aimed at tackling slow play come into effect at this week’s Abu Dhabi HSBC Championship. The beefed-up four-point plan […]
Hong Kong Open called off by European Tour as unrest at universities continues
NEXT week’s Hong Kong Open has been cancelled as the civil unrest in the former British colony increased with violence across university campuses, after months of turmoil by protestors unhappy with Chinese rule. More than 150 golfers from Europe and Asia were set to head to Hong Kong for one of Asia’s oldest golf tournaments, […]
European Tour chief Keith Pelley on thinking behind new branding and website
By EUROPEAN TOUR CHIEF EXECUTIVE KEITH PELLEY TODAY marks an exciting new chapter in the history and the modern evolution of the European Tour as we unveil our new brand identity along with our new website and app. More than a decade has elapsed since we last embarked on a brand refresh. It is fair […]
European Tour chief unveils new brand and website in its mission to drive golf further
THE European Tour has launched a creative new brand strategy, with the aim of broadening the Tour’s appeal to new and existing fans and commercial partners. Calling itself Golf’s global tour its chiefs at Wentworth have unveiled its new identity, which includes a fresh logo alongside a new website and App, all underpinned by the […]
Open winner Shane Lowry receives European Tour’s life membership award
SHANE Lowry has been awarded honorary life membership of the European Tour in recognition of his Open Championship victory in July. The Irishman finished six shots clear of Tommy Fleetwood at Royal Portrush to lift the Claret Jug in front of packed galleries at the County Antrim venue. It was the perfect result to get […]
Keith Pelley: European Tour no longer tolerates slow play and will act on 4-point plan
EUROPEAN Tour chief executive Keith Pelley writes about the controversy over slow play on the European Tour and explains why the Tournament Committee and the board have decided to take firm action for the 2020 season. MANY issues have affected the game of golf since I became chief executive of the European Tour – but […]
Slow play: European Tour introduces four-point plan to crack down for 2020 events
THE European Tour has announced a concrete four-point plan aimed at tackling the issue of slow play in professional golf. The plan, which will be implemented at the start of the 2020 season, was approved by the European Tour’s Tournament Committee in July and fine-tuned over the past month. It will focus on four key […]
Pelley questions if it is time for an innovation swing?
By European Tour Chief Executive KEITH PELLEYAN interesting discussion developed at our headquarters the other day about whether our current stretch of European Tour events – Made in Denmark, the Belgian Knockout and this week’s GolfSixes Cascais – should form an official ‘Innovation Swing’. It is debate not without merit. The golfing calendar is undoubtedly […]