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European Tour chief executive Keith Pelley unveiling its new brand identity at Wentworrth

European Tour chief unveils new brand and website in its mission to drive golf further

THE European Tour has launched a creative new brand strategy, with the aim of broadening the Tour’s appeal to new and existing fans and commercial partners. Calling itself Golf’s global tour its chiefs at Wentworth have unveiled its new identity, which includes a fresh logo alongside a new website and App, all underpinned by the […]

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